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OUR APPROACH

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OUR APPROACH

Overview

BMG’s approach is pivoted around using our network, healthcare experience and marketing skills in creating and managing successful private medical centres in Singapore.

Singapore’s private healthcare continues to exhibit dynamic growth for local private patients, and international patients by being the choice of medical destination. Given the attractive market opportunity and the team’s experience in healthcare, BMG focuses on attracting doctors in restructured hospitals to start their private practices.

With strong industry knowledge, financial backing and operational expertise, BMG provides an edge to building successful clinics.

OUR SHARED SERVICES

Human Resource

For economies of scale, HR functions can be strategically outsourced to enjoy greater efficiency and cost savings. HR functions are provided from BMG Corporate Office to optimise operational efficiency in the areas of:

  • Recruiting
  • Employment contract, on-boarding & exit administration (e.g. S-Pass & Employment Pass Application, Renewal, Cancellation, etc)
  • Employee benefits
  • Payroll
  • Compliance
  • Manpower Planning
  • CPF Submission
  • HR software solutions

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OUR SHARED SERVICES

Finance

Over the last decade, shared service in Finance and Accounting is very popular among SMEs in Singapore. BMG’s corporate finance team provides general accounting services such as account payable and receivables, general ledger, banking to tax and statutory reporting to our clinics.

In addition, BMG Finance Team offers pre-incorporation business advisory services (initial capital requirement and initial business plan) and takes care of the entire process of company formation for the new entities.

OUR SHARED SERVICES

Marketing

BMG Marketing Team is experienced with a skilled set of resources to offer great values to the clinic. The team takes complete ownership of the clinic’s marketing function, strategies and follow through with the execution. Our expertise and marketing plans are directed towards the strategic positioning of the clinic, which includes pre-evaluation and measurement of return on investment (ROI).

Key domains of Marketing Services

  • Brand Guide
  • Logo Design
  • Graphic themes
  • Marketing Collaterals
  • Website Creation
  • Website Management
  • Landing Page Creation
  • Account Management (Social Media)
  • Social Media Content and Updates
  • Patient Stories
  • Videos
  • Presentations

OUR SHARED SERVICES

Partnership Development

BMG Corporate Partnership Development Unit provides expert knowledge and assistance on doctors’ panel listing, outreach to local third-party administrators (‘TPA’) & medical concierges as well as corporate clients.

Established as the primary contact point between these essential healthcare partners and international patients for the clinics, Partnership Development explores patient referrals, service agreements and corporate health events (both locally & regionally) for our doctors.